​Lisa Ono is a multicultural brand strategist and creative consultant with over 12 years of experience advising global luxury, fashion, beauty, lifestyle, and wellness brands. With a career spanning Paris, New York, Los Angeles, and Tokyo, she brings rare fluency across the US, Japan, and Europe, translating cultural nuance into strategic clarity.

 

She specializes in cultural strategy, brand insight, and experiential storytelling, leading brand strategy, creative production, and cultural storytelling for both heritage and contemporary brands. Operating at the intersection of culture, brand, and lived behavior, she decodes how people live, feel, consume, and ritualize, helping brands uncover white spaces, emerging rituals, and under-defined moments, and translating them into actionable brand, offer, and experience strategies that resonate across markets.

 

Her work integrates deep cultural analysis with creative direction, bridging heritage and innovation while building brand relevance and emotional connection in an ever-evolving global landscape. She has collaborated with leading maisons within the LVMH group and beyond, as well as prominent names across fashion, beauty, hospitality, and lifestyle.

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Her approach combines empathy, precision, and a global mindset, bringing emotional intelligence into strategy. She believes that when brands root themselves in authenticity and cultural relevance, they create experiences that move people—and endure.

 

Currently based between Paris, Los Angeles, and Tokyo, she brings aholistic perspective shaped by diverse global influences, crafting culturally fluent brand strategies that transcend borders and foster lasting relevance.